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Keeping your dog in tip top condition!

Browse our full range of bespoke supplements, each made to support specific areas, making it simple for your dog to get the best from nature!

Browse Range

Liquid Supplements

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Who are we and what makes us different?

What is True Dog?

We created the brand True Dog as we wanted to get back to basics. When it comes to dog treats and supplements, it can become confusing what's actually in the products we are buying nowadays. With True Dog we keep it simple and lean on the power of natural ingredients and products!

Using the power of botanicals

Here at True Dog we harness the power of natural botanicals to create our fantastic supplements & treats. These fantastic herbs have so many incredible benefits from helping to improve cognitive function to boosting joint elasticity!

We make, we bake

All of our hand baked treats are made by us at our factory in Norfolk. We use our wood fired oven and only the finest ingredients!

Liquid Supplements

We truly believe that all dogs should benefit from one of the amazing liquid supplements available. Whether its omega rich Hemp, salmon oil or unpasteurised apple cider vinegar which is packed full of natural goodness!

Here's what our customers have to say:

Let customers speak for us

from 302 reviews
Arrived in protected package as described in

Arrived in protected package as described in advert no problem

Anonymous
Supernature Collagen Boost 250g
Excellent

Excellent been using for a while but my dog's lameness due to shoulder arthritis went after 5 days and hes never had a lameness issue since. Highly recommend, great price too and quick delivery 🐕🙏

Anonymous
Supernature Hip & Joint Support - Clearance
My dog loves it

My dog loves it.

Anonymous
Chicken Bone Broth
I always receive excellent customer service and

I always receive excellent customer service and very quick delivery

Marion Jackson
Supernature Collagen Boost 250g
Good product eaten

Good product eaten enthusiastically!

Sheila Maclean
Supernature Dried Fruit & Veggie Mix 700g
Our dog loves these

Our dog loves these 🐶

Anonymous
Mini Salmon & Dill Paw Biscuits - Gluten Free
Ideal to add when making homemade dog food

This is great to mix with mince & dried veg when making homemade dog food, my dogs love it.

Val M
Beef Bone Broth
This is the only bone broth my dogs can tolerate

This is the only bone broth my dogs can tolerate. They don’t do well on meat based broths but this one works wonders for their digestion and overall wellbeing.
I have several big rescue dogs and I do find this broth is very expensive, also I would love to see bigger packs. Shame there is no subscribe & save option.

Jo Locke
Fish Bone Broth 60g
Good quality

Good quality and so easy to dispense

Anonymous
Plaque Remover
Jury out on how effective it is

My boy certainly has no problem with the taste. Can not say at this time how effective it is as he is only been having it for a few days.

David Wood
Pumpkin Powder with Pre, Pro & Postbiotics 100g
Loves these

Our Cavvy loves these🐶🐾

Anonymous
Cheese Fantail Biscuits
🐶yes please

Our Cavvy loves these just the right size for training.
Also likes the salmon mini paws🐶

Anonymous
Mini Chicken Training Biscuit Bones
Arrived on time. Great product

Arrived on time. My dog has been on Collagen Boost for the past few months, and it serms to have helped a lot with his arthritis.

Anonymous
Supernature Collagen Boost 250g

Dogs love it, sprinkled on or in a gravy, my one dog had an issue with her claws which had become weak and crumbly, this has definitely helped towards improving them. Great service and very fast shipping.

L.V.
Beef Bone Broth

Absolutely brilliant. Keeps my old lady moving easily!

Lindsay
Supernature Collagen Boost 250g